Brand Marketing Coordinator - FMCG Campaigns
About the Role
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) industry, is seeking a creative and organized Brand Marketing Coordinator to support their marketing initiatives. This role is fully remote, offering the flexibility to contribute from anywhere within the US. You will assist in the development and execution of marketing campaigns, content creation, social media management, and promotional activities for various FMCG brands. This is an excellent opportunity for an emerging marketing professional to gain hands-on experience and grow their career within a supportive, remote-first organization dedicated to driving brand awareness and consumer engagement.
Key Responsibilities
Assist in the planning and execution of integrated marketing campaigns across various channels. Support the creation of marketing collateral, including digital content, social media posts, and promotional materials. Manage social media calendars and actively engage with online communities. Conduct market research and competitive analysis to support brand strategies. Coordinate with external agencies, vendors, and internal teams on marketing projects. Track and report on campaign performance metrics and assist in analyzing results. Help manage marketing databases and update brand information. Support the coordination of trade shows, events, and other promotional activities. Assist with budget tracking and invoice processing for marketing expenditures. Stay informed about industry trends and best practices in FMCG marketing.
Requirements
Bachelor's degree in Marketing, Communications, Advertising, or a related field. 1-3 years of experience in marketing coordination or a related role, preferably within the FMCG sector. Familiarity with digital marketing channels, including social media, email marketing, and content marketing. Strong organizational and project management skills, with the ability to manage multiple tasks simultaneously. Excellent written and verbal communication skills. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). Experience with social media management tools (e.g., Hootsuite, Buffer) is a plus. Ability to work independently and collaboratively in a remote environment. Creative mindset with attention to detail. Passion for consumer brands and the FMCG industry.
Benefits
This fully remote position offers a competitive salary, comprehensive health, dental, and vision insurance, a 401(k) retirement plan, generous paid time off, and ample opportunities for professional development and career advancement. Enjoy the autonomy and flexibility of a remote work environment while making a real impact on leading FMCG brands.